Improving Lead Quality and Quantity
Up until a short while ago generating leads was a much simpler task. Today the competition in almost all industries is higher than ever, the volume of search is lower, and display network ads are bringing lower value leads.
The rules of the game have changed, your customers are behaving differently and your business needs to adapt. It is a constant challenge to both increase lead volume and improve lead quality. This is precisely where Digital Brain Labs can assist.
Years of Experience Generating Leads
We’ve been working with clients for over a decade, generating leads in some of the toughest industries and yet still managed to crush the competition time and time again.
Industries like education, publishing, legal services, SaaS and healthcare have had heated competition for years, resulting in low conversion rates and astronomical cost per lead values. And we’ve been delivering results for those industries for years.
How do we achieve results like growing leads by 40% while increasing lead-to-close conversion rates by 33% in just 6-months?
We place our main focus on your business, not just on clicks:
- Increase revenue and reduce costs by integrating the your backend data into your advertising campaigns. This allows you to make decisions about keywords and placements that not only generate leads, but generates leads that turn into high value sales.
- Improve lead quality and reduce costs by excluding anything that doesn’t work. If a specific campaign generates leads that never convert, you’re better off without it.
- Accurate and compelling ad copy not only increases CTR but also prevents unwanted clicks.
- Implementing smart remarketing strategies made to target visitors with a higher chance of converting into a sale.
- Finding and developing the perfect balance of advertising across all advertising channels available and discovering which performs best for you.
Our Secret Sauce
With so much data being collected, understanding this data and reaching meaningful insights that will assist in making decisions and building strategies is more challenging than ever before. Below is just a short list of unique stuff we do here at Digital Brain Labs:
- Call Tracking
- Dynamic Ads
- Share of Voice Analysis
- Defensive Bidding Strategies
- URL Tagging
- CRM Integration
- Dynamic Remarketing
- Behavioral, Socioeconomic, and/or Interest-based Targeting
- Direct Response
- Email List Building
- Keyword Mapping
- Social Network Remarketing